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BAY COUNTY
Panhandle and Big Bend · County guide

Bay County, Florida: Homebuying and Investing Guide

Houses in Bay County run about $330,000 today, about flat over the past year.

Illustration: Bay County landscape and homes
Illustration

Bay County today

Typical house value$330,000Zillow single family home value, Sep 2026
Change, past 12 months+0.5%Florida −0.9%
Average home insurance$3,465/yrState average with wind, by county
Homes in high risk flood zone13.2%Florida 13.3%
Typical value
Single family house$330,000
Condo or townhome$387,000

What this means

Bay County prices barely moved in the past year (+0.5%), now 4% below the Apr 2024 peak.

$169k$258k$346k$434k201620182020202220242026
Bay County Florida. Zillow Home Value Index (single family), March and September of each year.

A specific house can rent above or below these figures, so pull rental comps for the address. Sources and method: how these figures are built.

Quick facts

Bay CountyCompared with Florida
Population, 2025 estimate204,4790.9% of Florida
Growth since 202016.7%+7.8 pts
Median home value$310,50014% lower
Median gross rent$1,48411% lower
Median household income$73,5331% lower
Owner occupied homes66.8%-0.8 pts
Residents 65 and older18.3%-3.0 pts
Average commute24 min15% lower
Homes built 2010 or later17%+2.8 pts
Housing units permitted in 2025 per 1,000 residents10.133% higher
Veterans, share of adults13.6%+6.2 pts
Median property tax paid$1,80734% lower
Average homeowners insurance with wind$3,465

Census figures are 2020 to 2024 averages; see sources and methods.

Living in Bay County

Compared with the rest of Florida, Bay County has many seasonal and vacation homes (19.4% of housing); a large veteran community (13.6% of adults); and population growth of 16.7% since 2020 versus 8.9% for Florida.

Emerald Coast county in Northwest Florida where water covers about a quarter of its area. The county was formed in 1913 and is governed from Panama City.

Largest communities: Panama City, Lynn Haven and Panama City Beach. Panama City alone has about 34,979 residents.

What anchors the area

  • Colleges: Gulf Coast State College (Panama City)
  • Commercial airports: Northwest Florida Beaches International Airport (ECP)
  • Military: Naval Support Activity Panama City; Tyndall Air Force Base

Smaller households (2.33 people on average) favor smaller homes and condos. Most people work close to home (average commute 24 minutes). Newcomers are common: 5.7% of residents arrived from another state in the past year.

Growth and where it is heading

Population went from 175,226 in April 2020 to 204,479 in July 2025 (16.7%; Florida 8.9%). In the latest year it gained 2.17%.

2025 building permitsUnits
Single family1,685
2 to 4 units43
5 or more units344
Total2,072
Per 1,000 residents10.1 (well above Florida, 7.6)

What the regional research shows

Panama City Beach vacation rentals earned a median of about $33,361 a year for a 3 bedroom and $22,245 for a 2 bedroom in the 12 months to May 2026, with about 3,357 active listings; occupancy runs near 82% in summer and 25% to 35% in winter (AirDNA data via The Short Term Shop). Tyndall Air Force Base was rebuilt after Hurricane Michael in 2018.

More on corridors and rents: Panhandle and Big Bend investor guide.

Risks to price in

YearHurricaneCategory at landfall
2018Michael5

Landfalls and named damage since 2000, from the state record.

Bay County homeowners paid $3,465 a year on average for coverage that includes wind (state insurance regulator, March 2026).

Flood zone and elevation drive coastal insurance costs; check them per address.

18.8% of homes are in buildings of 20 or more units. Condo reserve and inspection rules can raise dues and limit financing. Condo financing

Flood, storms and jobs

Bay CountyFlorida
Homes in a FEMA high risk flood zone9,900 (13.2%)13.3%
Homes with federal flood insurance13,382 (17.9%)13.7%
Insured share inside high risk zones67.5%
Flood insurance claims since 20004,615, $184,876,301 paid
Costliest flood events for insured homesHurricane Michael ($124,970,773); Other or unnamed flooding ($25,550,716); Hurricane Dennis ($14,955,289)
Major federal disasters declared since 200021 (13 hurricane, 5 severe storm, 2 tropical storm)

Good news for flood premiums: the county (unincorporated areas) earned CRS class 5, so policies in high risk zones get 25% off. Flood map date: 10/24/24.

Private employers in Bay County: 62,282 jobs (2023), led by hotels and restaurants (19%), retail (19%), health care and social assistance (14%). Tourism signal: 19% work in hotels and restaurants, well above the state's 13%.

Buying a home in Bay County

2026 loan limit, one unitAmount
FHA$541,287
Conforming (above this is jumbo)$832,750

FHA works at the median price here. FHA limits

Price to income: 4.2x locally, 4.8x for Florida. Monthly payments are more manageable relative to local incomes.

Loans made here in 2025

Loan typeLoansShareFlorida shareAverage loan
Conventional3,82063.6%72.2%$293,322
FHA90515.1%17.8%$306,204
VA1,25420.9%9.9%$363,174
USDA270.4%0.2%$266,852
PurposeShare of 2025 loans
Home purchase67%
Cash out refinance9.6%
Rate and term refinance10.2%
Home improvement5.6%

Lending volume grew 6.7% versus 2024, when lenders made 5,630 loans. VA lending is strong (20.9% of loans). 27 USDA loans show that parts of the county qualify.

Loans that fit the local numbers

  • Conventional: the default choice here (63.6% of 2025 loans).
  • FHA: lower scores and higher debt ratios allowed; limit $541,287.
  • VA: veterans are 13.6% of adults (Florida 7.4%).

Down payment help and taxes

For assistance, start with the state programs at the Florida Housing Finance Corporation. Current owners pay a median $1,807 a year in property tax; plan on more after a sale resets the value. Homestead and tax caps

Investing in Bay County

DSCR loans often price above this rate. Method. DSCR loans

Run your own numbers

Long term rentals

Bay Countyvs Florida
Renter occupied homes33.2%+0.8 pts
Rent as share of renter income33.5%-1.7 pts
Rental vacancy11.7%+4.1 pts

More rentals sit empty than the state average.

Short term rentals

ItemHere
County tourist tax5% (varies by district)
Plus state sales tax6% (plus any county surtax)
Homes held for seasonal use19.4% (+11.6 pts vs Florida)
Commercial airportNorthwest Florida Beaches International Airport (ECP)

Vacation rental towns with guides: Panama City Beach. A home only works as a vacation rental if zoning and the HOA both allow it. State rules

Property types

Housing stockShare
Single family detached51%
Buildings with 5+ units26.9%
Manufactured homes10%
2025 loans on 2 to 4 unit properties1.42%

Largest cities and towns in Bay County

Among places with at least 1,000 residents, Panama City Beach has the highest median value ($441,300) and Cedar Grove the lowest ($176,100); Cedar Grove shows the best rent to price ratio (9.68% gross).

PlacePopulationMedian valueMedian rentMedian income
Panama City34,979$268,900$1,327$62,265
Lynn Haven20,081$320,000$1,563$80,973
Panama City Beach18,971$441,300$1,791$80,941
Upper Grand Lagoon17,232$373,200$1,667$82,157
Callaway13,496$250,300$1,322$65,609
Springfield8,230$188,600$1,307$54,462
Parker4,509$224,200$1,338$69,657
Lower Grand Lagoon4,287$397,200$1,323$74,044
Laguna Beach3,830$438,100$1,266$76,607
Cedar Grove3,802$176,100$1,420$74,625

Census places, including unincorporated communities. Linked places have their own guide.

Compare with neighboring counties

4 of its 5 neighbors are cheaper by median value.

CountyMedian valueMedian rentGrowth since 2020
Bay County$310,500$1,48416.7%
Calhoun County$145,300$779-2.6%
Gulf County$250,000$1,18712.3%
Jackson County$120,800$8654.9%
Walton County$425,100$1,74123.9%
Washington County$171,000$8885.4%

Other Florida markets

Sources

  1. U.S. Census Bureau, American Community Survey 2020 to 2024 5 year estimates. 2020 to 2024.
  2. U.S. Census Bureau, Population Estimates, Vintage 2025. July 1, 2025.
  3. U.S. Census Bureau, Building Permits Survey, 2025 annual. 2025.
  4. FFIEC HMDA Data Browser, originated loans. 2025 and 2024.
  5. LendingTree: 2026 FHA loan limits in Florida by county (HUD figures). 2026.
  6. Florida Realtors: FHFA sets 2026 conforming loan limits. 2026.
  7. Florida Office of Economic and Demographic Research: 2026 local option tourist tax rates. 2026.
  8. Florida Office of Insurance Regulation, July 2026 Insurance Stability Unit report (average homeowners premium with wind, as of March 31, 2026). March 31, 2026.
  9. Freddie Mac Primary Mortgage Market Survey. week of October 22, 2026.
  10. Wikipedia: List of counties in Florida. checked October 2026.
  11. U.S. Census Bureau county adjacency file. 2024.
  12. Wikipedia county article and statewide lists (colleges, teams, airports); Florida Defense Support Task Force installation map. checked October 2026.
  13. Zillow Home Value Index (ZHVI), all homes, middle tier, smoothed and seasonally adjusted. September 2026.
  14. Federal Housing Finance Agency House Price Index (county annual, metro and state quarterly, all transactions). through Q2 2026.
  15. U.S. Census Bureau, Building Permits Survey, January to September 2026 and 2025. September 2026.
  16. FEMA OpenFEMA, NFIP Residential Penetration Rates. as of August 2026.
  17. FEMA OpenFEMA, FIMA NFIP Redacted Claims (2000 to 2026). as of September 2026.
  18. FEMA OpenFEMA, NFIP Community Status Book (Community Rating System class). August 2026.
  19. FEMA OpenFEMA, Disaster Declarations Summaries (2000 to 2026). October 2026.
  20. U.S. Census Bureau, County Business Patterns 2023. 2023.
  21. U.S. Census Bureau, ACS 2020 to 2024, median gross rent by bedrooms (B25031). 2020 to 2024.
  22. Hurricane landfalls: Wikipedia, List of Florida hurricanes (2000 to present). checked October 2026.

Estimates from public data; they change over time. General information, not investment, tax or legal advice, and not a loan offer. Methods and assumptions.

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